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Case Study · Pharmacy Services Company

How One Pharmacy Team Achieved 5× Productivity and 50× Enrollment Growth in 6 Weeks

How TJM Labs Voice AI automated patient outreach for a new adherence program, delivering 50× growth in enrollments and 5× more call capacity in six weeks, without adding staff.

Results at a glance

50×
Growth in patient enrollments and program revenue
5×
More call capacity, without adding staff
>80%
Workload reduction for existing staff
6 weeks
From launch to these results
Automatic
Voicemails, callbacks, escalations, and opt-ins
Real time
Call status updates in the CRM

The challenge: a new program, and not enough hands to call

A pharmacy services company was launching a new adherence program, and enrollment depended on reaching patients by phone. That’s where it stalled:

  • Manual outreach was slow and resource-heavy. Every enrollment meant staff dialing, waiting, and following up.
  • Limited staff capacity meant missed opportunities. Patients who weren’t reached simply didn’t enroll.
  • Delayed outreach slowed adoption. The program took longer to grow, and its revenue impact stayed small.

The solution: outreach that runs itself

TJM Labs Voice AI took over patient outreach for the program:

  • Calls trigger automatically based on each patient’s status, so no one has to work a call list.
  • The agent introduces the program and guides patients through the next steps.
  • Voicemails, callbacks, escalations, and opt-ins are handled automatically.
  • Every conversation is documented, with real-time status updates in the CRM so staff always see where each patient stands.

Results in the first 6 weeks

Patient enrollments and program revenue50× growth
Call capacity5×, with no added staff
Workload for existing staffDown more than 80%

The business impact

Workforce efficiency

Staff no longer chase unanswered calls. Instead of spending the day on outreach that goes nowhere, the team’s time goes to conversations that turn into enrollments.

Revenue growth

New enrollments became a recurring revenue stream within weeks of launch.

A process that scales

The company now has a repeatable way to reach more patients without adding labor costs, ready for the next program as well as this one.

Why it matters

A program only works if patients enroll, and enrollment only happens when someone reaches them. Automating that outreach turned a slow, staff-limited process into one that grew 50× in six weeks, with the same team.

Launching a program that depends on reaching patients?

See how TJM Labs Voice AI runs status-triggered outreach, handles callbacks and opt-ins, and keeps your CRM up to date, without adding staff.

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